5 Black-Owned Fashion Brands to Shop From Right Now

In the wake of global protests, endless petitions to sign, and little black boxes flooding our social media pages, it’s important to remember that the fight for Black lives isn’t over. With the rise of the Black Lives Matter movement, I have come to learn, as a white woman in America, how oblivious I was to so many deeply rooted issues within our society and the suffering it has caused people of color. And when it comes to showing ongoing support for Black lives beyond petitions and protests, it can be hard to know where to start. But the important thing is to do just that. Start.

One simple way to uplift the Black community is by shopping from Black-owned businesses. And if you’re like me, then you love to blow your paycheck with online shopping at your favorite fashion retailers. Below, I’m sharing five fabulous fashion brands founded by women of color.

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House of Aama

This bold and beautiful line of clothing was created by a mother and daughter duo, Rebecca Henry and Akua Shabaka. Many of their designs are inspired by African ethos, fabrics, and motifs, which makes for the dreamiest styles and collections.

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Lait de Coco

Founded by Nathifa Efia, Lait de Coco is a sustainability-focused, vintage fashion brand featuring handmade pieces. The brand works to empower and uplift women and the female body while raising environmental awareness.

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Brother Vellies

Calling all shoe lovers! This trendy, Brooklyn-based brand features sustainably handcrafted designs. Brother Vellies aims to keep traditional African design practices and techniques alive while also creating and sustaining artisanal jobs.



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Founded and designed by Nichole Lynel, this brand features everything from uniquely cut denim to gorgeous eveningwear dresses.


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This ethical fashion brand was founded by supermodel, actress, and designer Liya Kebede. The beautifully and colorfully designed dresses, swimsuits, accessories, and more are made exclusively by artisans in Africa.

P.S. If you’re looking for more ways to educate yourself about the #BLM movement, check out my girl Melina’s page HERE.

Xo, Chloe

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